PaaS is the long tail of SaaS

In 2006, Chris Anderson wrote the bestseller “The Long Tail” explaining how the Internet enables an online store to profitably sell small quantities of a large collection of items, a feat that was impossible in the offline retail world. In the world of SaaS, PaaS is the ideal vehicle for enabling a long tail of […] Read more »

SaaS Multiplay, Bundles, and Friends & Family

I was triggered today by an article in the Computable on the complexity of SaaS pricing models. The article argues that it is difficult for organizations to predict the long-term cost of using SaaS because SaaS pricing models are complex and it is hard to predict usage and uptake. Ultimately, the author says that a […] Read more »

From IT department to cloud service desk

Why build something yourself it the market can do it better, faster, and at a lower cost? This is a key question many IT departments will have to be prepared to answer. Why? Cloud computing is putting the control over applications purchasing firmly into the hands of the business user. Bypassing IT will become more […] Read more »